Sunday, April 28, 2024

Contentstack: Now You Just Need One Content for All Digital Media Platforms

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Planning to expand your digital marketing presence across various channels, but stuck in the never-ending loop of modifying content for different platforms? Well, a traditional content management system (CMS) is linked tightly between the front end and the back end, and thus, the content gets created, managed, and stored on the site’s back end. Since the website design and customization applications are also stored in the back end along with the database, from where the content gets presented to the front end, organizations need to create different content for different back ends.

With headless CMS, the content is provided as data over an API and content writers no longer have to create content based on different channels. A headless CMS is completely decoupled from the front end as the backend is the source of all content. By enabling you to separate your content repository from the presentation layer, headless CMS has a content-first approach with full APIs to access and display content as desired and needed. It allows you to create your content through the RESTful API and deliver it in any platform.

Following this modern approach to content management, Contentstack brings business and technology teams together to deliver personalized, omnichannel digital experiences. To accelerate the delivery of digital content, sites, apps and bring new experiences in the digital content industry, Contentstack has catered its services to several organizations to bring business and technology teams into harmony and offer them more significant ROI. With its headless CMS, Contentstack brings and unleashes the full potential of your marketers, editors, designers, developers and its modular blocks allow content editors to build and edit dynamic pages without needing a developer’s help. The system can easily connect to any AI for better insights and improved decision making while you create and distribute your digital content.

Easy integration

To map your business processes for content management and publishing, Contentstack helps marketers to set up and define workflows and approvals with its modern CMS that can easily integrate with your preferred marketing technologies. It includes marketing campaigns, automation, A/B testing, SEO and analytics. Its quality APIs let you connect your content management system with your technology ecosystem and best-of-breed microservices. Moreover, you can create unlimited CMS such as development, testing, staging, and production. You can integrate it with API-first e-Commerce platforms for scalable transactions across any channel. Its RESTful APIs cover content management, content publishing, and image optimization. Also, its automated publishing feature schedules time-sensitive content that pushes ahead of time for entirely hands-free updates. You can even group content to a ‘release’ to make it easy to bulk publish content associated with a specific project, event or campaign. The digital asset management controls all media files from a single admin panel with a built-in asset manager. You can easily compare content and asset revisions, and if you don’t like it, you can restore it to the previous versions any time.

Easy to use

Designed for enterprises and large-scale deployments with flexible UI/UX, Contentstack assures the security of headless CMS and its agility allows content editors and marketers to complete projects faster and focus on other areas to grow their business. It creates roles and ACLs to enable safe publishing while preventing unauthorized changes. Due to its world-class DevOps services, 24×7 support, and an intuitive interface optimized for no-code and low-code business users and marketers need no training on the platform. It is integrated with the only Node.js web application framework available for headless CMS, Contentstack accelerates development.

Optimized for mobile devices

Contentstack helps you create, deliver, present content and graphics in the best way possible for all mobile form factors. Its advanced image management formats provide images automatically so that they are displayed perfectly on each device.

Cloud-based solution

Contentstack’s decoupled architecture automatically adjusts with your cloud infrastructure to match demand and eliminate database bottlenecks. Moreover, the resilient cloud CMS and premium SLAs help you improve your site and app reliability. The continuous improvements of the SaaS platform helps your organization in scaling higher with better efficiency and performance.

Global access

Contentstack provides instant access to your content anywhere in the world and guarantees performance via the most advanced CDN available today. Its ability to generate content in different languages enables global sites and applications with easy deployment across multiple languages and locales. Marketers can code in their favorite language with iOS, Android, JavaScript, Ruby, PHP, Java, React Native, and Node.js SDKs.

Webhook

Contentstack deploys access controls, SSO with SAML 2.0, two-factor authentication, secure APIs, Webhook authentication and a 256-bit encrypted content store. The Webhook automates the publishing processes end-to-end by notifying third party systems of CMS events.

Pricing

Besides working closely with your organization to ensure that you get off to a smooth start and stay on track for your goals, Contentstack has curated three pricing plans so that you can pick the option that works best for your organization.

If you are in the initial stage of content management, select Start for $995 per month. With user access of up to 10 users, you get one property, 2M API calls, 100 content types, ten locales, 50k entries & assets, four roles, digital assets management, rich text editor, multiple environments, modular blocks (page builder), and custom fields. If you are planning to grow your CMS, pick Grow. For $3,500 per month, ten users can access it, and you get one property, 6M API Calls, digital assets management, rich text editor, multiple environments, modular blocks (page builder), SSO, and custom fields. 

It also includes content types, locales, entries, assets, and roles. The third category, Scale, comes at a customized price based on your need. With it, you can give access to more than 10 Users in more than three different properties and include API Calls. Besides all the Grow plan features, you will also get the benefits of workflows, grouped releases, bulk operations, experience extensions (integrations), dashboard, and analytics.

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