Sunday, December 22, 2024

Interviews

The Skillset of a Successful Marketing Operation Team – Insights from a Marketo Certified Expert

Marketo certified expert, Valerie Whiting, is an experienced automation manager with a demonstrated history of working in the computer software industry. She is skilled in marketing automation, marketing technologies, sales enablement, customer relationship management (CRM), Salesforce, and management. In...

One Thing People Should Forget About the Marketing Industry – Explained By a Startup Marketing Champion

As a B2B marketing leader focused on revenue performance management, Brian Hansford is also a B2B revenue producer, multimillion-dollar pipeline builder, marketing technologist, marketing data analyst, and content strategist and producer. He has made a huge contribution towards the...

How Should Marketers Utilize Data to Improve Customer Experience?

I got a chance to sit down with Kate Adams, a recognized startup marketing leader and she has shared some interesting insights on the marketing industry and the current trends that are changing the industry. About Kate Adams Kate Adams:...

Top 5 most important marketing metrics in today’s world

Recognized as a leading marketing automation expert, Lauren McCormack is a resourceful and award-winning marketer. We've recognized her as a Marketing Automation Wizard and got a chance to interview her. About Lauren McCormack Lauren McCormack: With a passion to innovate,...

Best Practices for Marketing Operations Teams to Achieve Success – Interview

Roberto Rodriguez, a highly respected thought leader and subject matter expert in B2B and B2C digital marketing, advertising, and marketing operations, sat for an interview with MarTech Pulse. His excellent knowledge in digital ecosystem evaluation and optimization, along with...

Critical Challenges of a Marketing Operations Warrior – Interview with Josh Mateer

In an interview with Josh Mateer, Marketing Automation Manager at Weave, we analyzed the secret to becoming a strong marketing professional. Skilled in Salesforce CRM, Microsoft Dynamics, Maropost, Sales, Team Building, Management, and Networking, this is what Josh had...

Being a Successful Marketing Operations Warrior: Interview with Ahmos Diaz

Besides having a work experience of over seven years in digital marketing communications, Ahmos Diaz has bagged certifications from Marketo, Hubspot, and Eloqua. In an interview with MarTech Pulse, he tells us more about his perspective towards marketing operations. About...

A Deep Dive Into Marketing Automation – Tips From a Marketing Automation Wizard

In an interview with Richard Dedor, a marketing executive with 14 years of experience, we analyzed his approaches towards marketing automation. Proficient in almost every existing digital platform, Richard has been certified by the Google Analytics Academy, Google Ads,...

The Next generation of ABM is Powered by AI and Machine Learning – Insights from a Startup Marketing Champion

With an experience of over 25 years in leading global marketing transformations and scaling technology companies, Van Diamandakis has worked for both startups and large enterprises such as Oracle, WebEx, Riverbed, and Sage. He has been driving meaningful financial...

What Makes a Marketing Operations Team Successful? Explained By a Marketing Operations Warrior

Daniel Murray, Marketing Operations at ServiceTitan, expressed his love for demand gen, marketing operations, revenue operations, and solving problems in an interview with MarTech Pulse. His understanding of how to work in complex B2B marketing tech stacks like Marketo,...

Latest News

How Quantum Computing Could Revolutionize MarTech in the Next Decade?

Quantum computing is revolutionizing every industry. Now, it's time for Martech. Traditional computing limits are obsolete in the age...